The Easy Blo Dryer is your one-step hair dryer and volumizer! Our award-winning revolutionary styling tool has the power of a blow dryer and the structure of a volumizing and smoothing brush. 

The mixed bristles allow you to detangle and smooth in a single step, while the oval brush and rounded edges create perfectly tousled blowouts. 

Perfect for all lengths and textures, the ION generator and ceramic coating help dry hair from the inside out – think less time and, most importantly, less damage!

The Details

Easy Blo One-Step Hair Dryer and Volumizer delivers gorgeous volume and brilliant shine in one seamless step. 

The unique oval brush design and curved sides smooth your hair while the round edges create volume at the roots, resulting in gorgeous salon-like blowouts. We made it 20% lighter than most dryer brushes on the market (yep, we did the math) to allow for easier styling and no sore grip.

The brush has tangle-free combination bristles: the nylon pin bristles (with comfortable round tips) quickly detangle, while the tufted bristles (with boar technology) gently grip the hair to smooth and add shine.

The Easy Blo has three heat and speed settings for styling flexibility, Ionic Technology to reduce damage and drying time, and dynamic ceramic coating to evenly distribute heat.

The Benefits:

✔ Oval Brush Design = Smooth Hair

✔ Rounded Edges = High Volume and Curled Ends

✔ Lightweight = No Sore Grip

✔ 3 Heat & Speed Settings = Styling Flexibility 

✔ ION Generator = Fast Drying & Healthy Hair

✔ 1200 Watts = Powerful Air

✔ Ceramic Coating = Even Heat Distribution

✔ Cool Tips Design = Easy Guiding 

✔ Mixed Bristles = Detangling & Smoothing 

The Essentials Makeup Brush Collection is designed to give you main character energy everywhere you go.

We’ve crafted this 12-piece brush set of the absolute essentials to take your artistry to the next level. After all, your application is only as strong as the brushes you use.

Side effects may include:

• Romanticizing your life more
• Makeover montage moments
• Feeling like the lead character in every situation

Get The Essentials to create your signature moment. 

The Set: 

#1 Eyebrow Brush – A dual-sided brush: An angled side for precision filling and a spoolie side for blending and perfecting

#2 Smudge Brush – A dense brush for creating smudge liner or a sharp line

#3 Pencil Brush – A tapered brush for cut crease eye look or intensifying lash line

#4 Flat Brush – A soft, multi use brush for concealing small blemishes and dark under-eyes, applying lipstick

#5 Small Powder Brush – A domed brush for laying down and blending out pigment

#6 Concealer Brush – A brush to bring more light to the face where needed

#7 Crease Brush – A fluffy eyeshadow brush for seamless blending 

#8 Highlighter Brush – A flat fan brush for luminous strobing and highlighting

#9 Blush Brush – A fluffy brush for applying and diffusing pinched-cheek blush

#10 Contour Brush – An angled brush for a sharp and snatched contour

#11 Foundation Brush – Buff and blend creams and powders effortlessly 

#12 Bronzer Brush – A brush for setting your foundations or translucent powder or blending your bronzer

*Bonus: 1 Travel Bag – A compact travel bag in shade lavender to match your essential brush set

The Details:

✔ No-shed bristles

✔ All synthetic, perfect for both powder and cream product

✔ Ultra soft

✔ Durable wooden handle for easy application

"As an artist it has always been my dream to create a product and it has been so much fun to collaborate with Trademark Beauty in creating the ultimate set of makeup brushes that are perfect for everyone!" - Tobi Henney  

Luxe, light leave-in conditioner for instantly stronger, glossy, expensive-looking hair. 

• Easy to use, instant transformation!
• Powerful detangler reduces breakage
• Strengthens strands to support healthy growth
• Moisturizes + defrizzes for smooth, silky, luxe texture 
• Like a whole new head of luxe, healthy-looking hair
• Ultralight, penetrating spray won’t weigh hair down 
• Heat protectant + UV protectant

Great or all hair types!

• FINE strands are plumped, with added body
• COARSE strands are softer, smoother
• FRIZZY strands are silkier and smoother
• DRY strands are hydrated and less brittle
• DAMAGED strands are fortified, more elastic

Our Thermal Round Brush is the secret weapon your routine’s been missing. Designed with both infrared and ionic technology (most tools only pick one!), it smooths frizz, boosts shine, and lifts your hair into effortless, bouncy blowouts—no salon required.

Whether you're going for a sleek, polished look or soft, voluminous waves, this brush gives you the control and performance of a professional blowout—right from your bathroom mirror.

Here’s why you’ll love it:

• ✨ Infrared + Ionic Technology – smooths frizz, seals in moisture, and boosts shine for that silky-swingy finish

• 🔥 5 Adjustable Heat Settings – 250º,280º, 320º, 360º & 400º for all hair types

• 🌀 Ceramic-Coated Barrel – distributes heat evenly to minimize damage and maximize style

• 🖤 Nylon Bristles – detangle gently while gripping hair for tension and volume at the root with the 1.5 inch barrel 

• 💨 Faster Styling, Longer-Lasting Results – cuts down dry time while locking in your look

Other brushes may offer some of this technology. Ours offers it all—without compromising on quality or results.

It’s smooth where it counts, hot where it helps, and smart enough to know what your hair needs. The Thermal Round Brush is here to upgrade your mornings, one dreamy blowout at a time.

Our Thermal Round Brush is the secret weapon your routine’s been missing. Designed with both infrared and ionic technology (most tools only pick one!), it smooths frizz, boosts shine, and lifts your hair into effortless, bouncy blowouts—no salon required.

Whether you're going for a sleek, polished look or soft, voluminous waves, this brush gives you the control and performance of a professional blowout—right from your bathroom mirror.

Here’s why you’ll love it:

• ✨ Infrared + Ionic Technology – smooths frizz, seals in moisture, and boosts shine for that silky-swingy finish

• 🔥 5 Adjustable Heat Settings – perfect for fine, thick, curly, or color-treated hair

• 🌀 Ceramic-Coated Barrel – distributes heat evenly to minimize damage and maximize style

• 🖤 Nylon Bristles – detangle gently while gripping hair for tension and volume at the root

• 💨 Faster Styling, Longer-Lasting Results – cuts down dry time while locking in your look

Other brushes may offer some of this technology. Ours offers it all—without compromising on quality or results.

It’s smooth where it counts, hot where it helps, and smart enough to know what your hair needs. The Thermal Round Brush is here to upgrade your mornings, one dreamy blowout at a time.

The Large Velcro Rollers Set is your go-to for creating soft, airy, salon-style waves right at home. Designed with bigger barrel sizes, this set adds smooth volume, gentle bend, and that bouncy, blown-out look that’s especially gorgeous on medium to long hair.

If you’ve been wanting that fluffy, effortless, bombshell finish, these rollers give you the lift and shape without heat and without the hassle.

Here’s why you’ll love it:

🎀 18 Large Velcro Rollers – secure hold made for achieving soft, voluminous waves

📏 Two Larger Roller Sizes, 6 cm and 4.8 cm – ideal for creating smooth body, loose curves, and that signature blowout shape

✨ 18 Matching Clips – provide extra grip for easy, worry-free styling

💗 Candy Pink Finish – cute, fun, and a pop of color in your hair routine

🧳 Pink and Yellow Carrying Case – perfect for travel, gym bags, or tidy storage at home

This set is perfect for longer hair or anyone who loves that gentle, bouncy wave instead of tight curls. With the Large Velcro Rollers Set, achieving soft, airy movement and salon-level volume is as simple as roll, set, and go.

Discover the ultimate in hair care with Color Wow Texas Hold'em Hairspray. This powerful hairspray is designed to provide strong hold and heat protection, ensuring your hair stays in place and looks fresh.

Key Features:

• Strong Hold: Effectively keeps your hair in place, preventing it from falling out or getting damaged.
• Heat Protection: Helps protect your hair from heat styling, ensuring it stays intact and looks great.
• Fast Drying: Provides a quick and efficient drying process, keeping your hair looking fresh and clean.
• Flake-Free: Maintains a neat and tidy appearance, reducing the risk of tangles and knots.

Experience the perfect blend of style and protection with Color Wow Texas Hold'em Hairspray, your go-to solution for a flawless look.

Meet The Smooth Brush, your new everyday essential for effortlessly glossy, tangle-free hair. Designed with flexible, dual-length bristles, it glides through knots on wet or dry hair, keeping your strands smooth, shiny, and protected with every stroke.

Whether you’re dealing with post-sleep tangles, fresh-out-of-the-shower knots, or breakage from brushing, this brush gives you the gentle control and silky results your routine’s been missing.

Here’s why you’ll love it:

✨ Dual-Length Synthetic Bristles – flex as they move through your hair to detangle without snagging or pulling

💧 Perfect for Wet or Dry Hair – smooths fresh shower strands and refreshes day-two hair with ease

🌟 Shine-Boosting Glide – distributes natural oils for glossy, light-reflecting smoothness

🌀 Frizz + Breakage Defense – reduces tension on the hair shaft to protect against unnecessary damage

💖 All-Texture Friendly – works on every hair type, length, and style

It’s simple where it should be, gentle where it matters, and effective every single time. The Smooth Brush takes the hassle out of detangling. Leaving you with soft, smooth, manageable hair all day long.

Here’s a quote from our founder on why this development was necessary!

“After months of development, we have created the perfect sized brush with dense, synthetic dual-length bristles that can gently detangle both wet and dry hair. The silicone bristles are expertly assorted to apply tension when you need it and to bend when you don’t.”

SWAP DRY, BRITTLE, STRAW-LIKE HAIR FOR SILKY, SLEEK AND SUPPLE LOCKS EVERY TIME YOU BLOW-DRY

Coconut-infused Dream Cocktail is a leave-in treatment that hydrates hair from the inside out. Vital, nutrients—like coconut oil—are activated by heat to smooth, silken and improve the overall quality of every strand. Use every time you blow dry to restore moisture, revealing silky, supple, glossy and hydrated hair.
Pro Tip: Apply Kale-infused Dream Cocktail first to strengthen hair by 50%

THE PROBLEM:
Healthy, unprocessed hair strands are surrounded by a lipid membrane layer that locks in moisture and keeps cuticles tight; but if you heat-style or color-process, the hair follicles can be destroyed, resulting in rough, dyr and straw-like texture.

THE SOLUTION:
Coconut-infused Dream Cocktail, mimics and replaces the lost lipid layer with a proprietary complex made up of a hair fortifying treatment and coconut oil. Your hair is transformed into a smooth, healthy glossy surface and has renewed bouancy.  

What’s your mood? The Mood Starter Kit is here to create a hairstyle that matches your mood with three interchangeable barrel attachments and one lightweight, ergonomic handle.

Meet the moods:

Wand – For flirty tousled curls

Waver – For casual beach waves (modeled after our award-winning Babe Waves!)

Curling Iron – For Hollywood glam curls

Our 1-inch Mood Starter Kit is designed for all hair lengths and helps create tighter results in your waves and curls. The slimmer barrel also helps style and lock resistant hair into place.

One handle, endless options (no matter your mood). 

The Details

Our Mood Starter Kit features three interchangeable attachments to achieve any hairstyle in one easy tool. Create beachy waves, defined curls, or a tousled texture with this all-in-one styling device. 

The hair waver, curling iron, and curling wand barrel attachments are longer than average to ensure all hair lengths can be styled. The curling iron and wand are 6.5 inches, and the hair waver (modeled after our award-winning Babe Waves Hair Waver) is 7.5 inches to curl and wave long and short tresses.

It’s crafted with 1-inch thick ceramic barrel attachments for heat-resistant hair to hold curls, a lightweight ergonomic handle for easy handling, and a digital temperature control function for protecting against heat damage. The Mood Starter kit offers endless options for styling, no matter your mood.

The starter kit includes:

• Curling iron
• Curling wand
• Hair waver
• Ergonomic handle
• Heat-protective glove
• Sectioning clips
• Carrying case

The Benefits:

Wand, Curling Iron, & Waver:

✔ Ceramic Barrels = Shiny, Smooth, and Fast Results

✔ Long Barrel Lengths (6.5” - 7.5”) = Style Any Hair Length

✔ 1-inch Barrels = Tighter Curls for Heat-Resistant Hair

✔ Crease-Free Clamp = Natural-Looking Curls

✔ Cool Tips = Easy Handling and Maneuvering

✔ Heat Resistant Wand Glove = Keep Hands Cool

✔ Sectioning Clips = Salon-Quality Styling

✔ Compact Design = Travel-Ready

Handle:

✔ Lightweight & Ergonomic = Easy Hold For Long Styling

✔ Low Button Placement = Fuss-Free Styling

✔ Velvet Touch Handle = Comfy Grip

✔ Adjustable Temperature (Up to 450°) = Choose Your Temp 

✔ Dual Voltage = Travel Ready

✔ Digital Dial = Instant Heat Control

✔ Extended Cord Length = Max Mobility

Powerful, ultra-moisturizing, anti-frizz treatment keeps dry/dehydrated hair and coily/curly hair glassy-smooth, straight and frizz-resistant through 3-4 shampoos.

LEAVES NOTHING BEHIND BUT CLEAN, FRESH,
GLOSSY HAIR.  PERIOD. 
The first safe, smart, sulfate-free shampoo made  WITHOUT ANY TYPICAL INGREDIENTS,  found in most shampoos, that make hair dull or cause thinning and hair loss.

ONE SHAMPOO DOES IT ALL!
Keeps your color bright and glossy. 
Keeps your hair its thickest. 
Keeps extensions from slipping…
keeps your hair and scalp fresh and healthy.

WHO’S IT FOR?
One shampoo for everyone! Gentle sulfate-free formula delivers your ultimate dream clean.

IDEAL FOR:

• Anyone who colors their hair and wants to keep the color fresh, pure and WOW! 
• Anyone worried about hair loss or thinning hair.  Our “no-residue” formula has no  “stay behind” ingredients that can build up and impede new hair growth.
• Anyone with extensions. Our shampoo doesn’t  contain silicones or conditioners that loosen glue. 

WHAT DOES IT DO?
Leaves hair and scalp clean and fresh without depositing ingredients (found in most shampoos) that make hair dull, clog follicles and cause hair thinning and loss.

WHAT MAKES IT DIFFERENT

Color Security Shampoo is FREE OF:

• Stay-behind ingredients that stick to hair and scalp, blocking healthy growth, including:
• Silicones (which block moisture from the hair)
• Conditioning agents (which can build up if not properly washed out)
• Thickening agents (which can clog hair follicles and cause hair loss)
• Pearlizing agents (which can dull your color)
• Organic oils  (used to make “natural” claims, these too can clog hair follicles)

Gentle and safe to use whenever your hair needs washing… even every day.
Apply a coin size amount to wet hair and massage into a lather. Rinse.
Follow with Color Wow Security Conditioner and style as usual.

Apply a coin size amount to wet hair and massage into lather. Rinse. Follow with Color Wow Security Conditioner and style as usual.

Bring on the magic with Babe Waves X and its trusty sidekicks! Perfect for anyone looking to make effortless waves and add a hint of sparkle to their style, this bundle has everything you need to feel glamorous for every gathering.

🌊 Babe Waves X: Our double-barrel hair waver is all about creating those stunning, loose, beachy waves. With a slim profile that works for any hair length, you’ll love the multidimensional curved plates that bring movement and flow to every strand. With four temperature settings and dual voltage, it’s perfect for your styling needs, no matter where the holidays take you!

🌟 Color Wow Style on Steroids Texturizing Spray: Amp up the volume and texture with a few spritzes of this non-sticky, weightless texturizing spray! Use it after you style for that voluminous “just-been-styled” look or before as a heat protectant to keep your waves healthy and bouncy. This magic mist is perfect for boosting texture and fullness without the crunch.

💫 Color Wow Pop and Lock Finishing Serum: Complete your look with a dose of shine! This lightweight serum tames flyaways and fluffiness, leaving your waves sleek, polished, and gleaming. Ideal for sealing in moisture and giving you that head-turning, glossy finish.

Unwrap beautiful, breezy hair that lasts from dawn till dusk! The Make Waves Bundle has all the essentials to create, style, and perfect waves that wow.

The Cosmic Iron is the secret tool for creating sleek strands, soft waves, or bouncy curls with a smooth, shiny finish. Designed with tourmaline ceramic plates, it reduces frizz, boosts shine, and delivers that polished, professional look right at home.

Whether you’re straightening your hair or adding movement and bend, this iron gives you fast heat, smooth results, and long-lasting style with minimal effort.

Here’s why you’ll love it:

✨ Tourmaline Ceramic Plates – deliver even heat for smooth, shiny, frizz-free results

🔥 Four Heat Settings – 310°, 350°, 390°, and 430° to suit all hair types

⚡ Fast Heat Up – gets you styling quickly and efficiently

⏰ 30 Minute Auto Shutoff – built-in safety for busy routines

🔄 Rounded Edge Design – lets you straighten, curl, or wave with one tool

Get ready for styles that shine, smooth, and last. The Cosmic Iron brings the versatility, glide, and performance your routine has been waiting for.

Wake up refreshed and glowing with our Sleep Tape, your nighttime beauty secret! Designed for comfort and care, this tape works its magic while you snooze.

Why You’ll Love It:

• Strengthens & Defines Your Jawline – Wake up with a sharper, more sculpted look.
• Boosts Your Chin Profile – A stronger, more defined chin overnight.
• Wake Up Energized – Better sleep means more energy for your day.
• Goodbye Snoring & Bad Breath – Helps promote better airflow for sweet dreams and fresher mornings.
• Gentle on Skin – Hypoallergenic, breathable, and oh-so-comfy.
• Easy & Pain-Free Removal – No pulling, just effortless care.
• 30 Tapes in a Compact Tin – Stylish storage for your bedside or travel bag.

Say goodnight to restless sleep and hello to a stronger, healthier you. With our Sleep Tape, beauty sleep is no longer a dream—it’s your reality!