Meet the original award-winning, internet viral sensation hair tool that has revolutionized at-home hair styling and started it all. 

Want perfect, seamless mermaid waves without visiting a hairstylist? Meet the show-stopping Babe Waves Original Hair Waver!

Designed with technology to deliver salon-quality waves, the Babe Waves’ three 1-inch barrels create perfect mermaid waves in just minutes that stay crimp and crease-free all day long! Perfect for all hair lengths and textures (even hair that refuses to stay put).

No skill required, fast results, and a perfect wave every time!

Benefits:

✔ 1 Inch Barrel = Perfect Mermaid Waves

✔ 3 Barrel Design = No Skill Required

✔ Crease-Free Clamp = Natural-Looking Waves

✔ Ceramic Tourmaline = Shiny, Smooth, and Fast Results

✔ Extended Cord Length = Max Mobility

✔ Countertop Stand = Quick and Safe Access

✔ Cool Tips = Easy Handling and Maneuvering

✔ Velvet Touch Handle = Comfy Grip

✔ Digital Dial = Instant Heat Control

✔ Dual Voltage = Travel Ready

✔ Heats up to 450° = Choose Your Temp

The Details

Our Babe Waves Hair Waving Iron is a breakthrough styling technology that took the internet by storm. 

Babe Waves is a triple barrel iron with technology designed to create rippled, natural-looking, voluminous waves without the crimp or crease lines. It waves 4 inches of hair with each pass for quick and seamless results. It’s fitted with ceramic tourmaline plates to ensure the iron glides smoothly over your hair while providing even heat distribution.

Original Babe Waves is the smallest of the three sizes for the tightest waves. It’s perfect for all hair lengths (even chin length) and textures. Is your hair resistant to holding a style? Not anymore! It holds waves and curls for even very resistant hair texture. 

The Easy Blo Dryer is your one-step hair dryer and volumizer! Our award-winning revolutionary styling tool has the power of a blow dryer and the structure of a volumizing and smoothing brush. 

The mixed bristles allow you to detangle and smooth in a single step, while the oval brush and rounded edges create perfectly tousled blowouts. 

Perfect for all lengths and textures, the ION generator and ceramic coating help dry hair from the inside out – think less time and, most importantly, less damage!

The Benefits

✔ Oval Brush Design = Smooth Hair

✔ Rounded Edges = High Volume and Curled Ends

✔ Lightweight = No Sore Grip

✔ 3 Heat & Speed Settings = Styling Flexibility 

✔ ION Generator = Fast Drying & Healthy Hair

✔ 1200 Watts = Powerful Air

✔ Ceramic Coating = Even Heat Distribution

✔ Cool Tips Design = Easy Guiding 

✔ Mixed Bristles = Detangling & Smoothing 

The Details

Easy Blo One-Step Hair Dryer and Volumizer delivers gorgeous volume and brilliant shine in one seamless step. 

The unique oval brush design and curved sides smooth your hair while the round edges create volume at the roots, resulting in gorgeous salon-like blowouts. We made it 20% lighter than most dryer brushes on the market (yep, we did the math) to allow for easier styling and no sore grip.

The brush has tangle-free combination bristles: the nylon pin bristles (with comfortable round tips) quickly detangle, while the tufted bristles (with boar technology) gently grip the hair to smooth and add shine.

The Easy Blo has three heat and speed settings for styling flexibility, Ionic Technology to reduce damage and drying time, and dynamic ceramic coating to evenly distribute heat.

The Essentials Makeup Brush Collection is designed to give you main character energy everywhere you go.

We’ve crafted this 12-piece brush set of the absolute essentials to take your artistry to the next level. After all, your application is only as strong as the brushes you use.

Side effects may include:

• Romanticizing your life more
• Makeover montage moments
• Feeling like the lead character in every situation

Get The Essentials to create your signature moment. 

The Set: 

#1 Eyebrow Brush – A dual-sided brush: An angled side for precision filling and a spoolie side for blending and perfecting

#2 Smudge Brush – A dense brush for creating smudge liner or a sharp line

#3 Pencil Brush – A tapered brush for cut crease eye look or intensifying lash line

#4 Flat Brush – A soft, multi use brush for concealing small blemishes and dark under-eyes, applying lipstick

#5 Small Powder Brush – A domed brush for laying down and blending out pigment

#6 Concealer Brush – A brush to bring more light to the face where needed

#7 Crease Brush – A fluffy eyeshadow brush for seamless blending 

#8 Highlighter Brush – A flat fan brush for luminous strobing and highlighting

#9 Blush Brush – A fluffy brush for applying and diffusing pinched-cheek blush

#10 Contour Brush – An angled brush for a sharp and snatched contour

#11 Foundation Brush – Buff and blend creams and powders effortlessly 

#12 Bronzer Brush – A brush for setting your foundations or translucent powder or blending your bronzer

*Bonus: 1 Travel Bag – A compact travel bag in shade lavender to match your essential brush set

The Details:

✔ No-shed bristles

✔ All synthetic, perfect for both powder and cream product

✔ Ultra soft

✔ Durable wooden handle for easy application

"As an artist it has always been my dream to create a product and it has been so much fun to collaborate with Trademark Beauty in creating the ultimate set of makeup brushes that are perfect for everyone!" - Tobi Henney  

What’s your mood? The Mood Starter Kit is here to create a hairstyle that matches your mood with three interchangeable barrel attachments and one lightweight, ergonomic handle.

Meet the moods:

Wand – For flirty tousled curls

Waver – For casual beach waves (modeled after our award-winning Babe Waves!)

Curling Iron – For Hollywood glam curls

Our 1-inch Mood Starter Kit is designed for all hair lengths and helps create tighter results in your waves and curls. The slimmer barrel also helps style and lock resistant hair into place.

One handle, endless options (no matter your mood). 

Benefits

Wand, Curling Iron, & Waver:

✔ Ceramic Barrels = Shiny, Smooth, and Fast Results

✔ Long Barrel Lengths (6.5” - 7.5”) = Style Any Hair Length

✔ 1-inch Barrels = Tighter Curls for Heat-Resistant Hair

✔ Crease-Free Clamp = Natural-Looking Curls

✔ Cool Tips = Easy Handling and Maneuvering

✔ Heat Resistant Wand Glove = Keep Hands Cool

✔ Sectioning Clips = Salon-Quality Styling

✔ Compact Design = Travel-Ready

Handle:

✔ Lightweight & Ergonomic = Easy Hold For Long Styling

✔ Low Button Placement = Fuss-Free Styling

✔ Velvet Touch Handle = Comfy Grip

✔ Adjustable Temperature (Up to 210°) = Choose Your Temp 

✔ Dual Voltage = Travel Ready

✔ Digital Dial = Instant Heat Control

✔ Extended Cord Length = Max Mobility

The Details

Our Mood Starter Kit features three interchangeable attachments to achieve any hairstyle in one easy tool. Create beachy waves, defined curls, or a tousled texture with this all-in-one styling device. 

The hair waver, curling iron, and curling wand barrel attachments are longer than average to ensure all hair lengths can be styled. The curling iron and wand are 6.5 inches, and the hair waver (modeled after our award-winning Babe Waves Hair Waver) is 7.5 inches to curl and wave long and short tresses.

It’s crafted with 1-inch thick ceramic barrel attachments for heat-resistant hair to hold curls, a lightweight ergonomic handle for easy handling, and a digital temperature control function for protecting against heat damage. The Mood Starter kit offers endless options for styling, no matter your mood.

The starter kit includes:

• Curling iron
• Curling wand
• Hair waver
• Ergonomic handle
• Heat-protective glove
• Sectioning clips
• Carrying case

Get the style you want with less heat damage! Winner of Allure Best of Beauty 2022 for Best Multitasker, our Sunny Styler is an innovative hair iron that cools your hair as you style it. Designed to straighten and curl, Sunny Styler’s air flow technology locks in your style and increases shine without drying you out.  

The Sunny Styler is designed with 360° air venting technology to instantly cool and set your hair after styling. The best part? It’s designed with an air vent toggle, so you choose when to cool off! We also fitted it with ceramic tourmaline plates for even heat distribution, rounded edges, and cool-touch tips for easy handling. 

Benefits

✔ 360° Air Venting = No Overheating 

✔ Adjustable Temperature (280°– 430°) = Choose Your Temp

✔ 30-Second Heat-Up = Begin Styling Faster

✔ Ceramic Tourmaline Plates = Shiny, Smooth, and Even Results

✔ Rounded Edges = Optimized Curls and Waves

✔ Light-Tension Handle = Easier Styling

✔ Air Venting Toggle = Control Air Flow

✔ Cool-Touch Technology = Easy Handling and Maneuvering 

✔ Extended Length Swivel Cord = Max Mobility

✔ Designed to Curl or Straighten = Versatility 

✔ Dual Voltage = Travel Ready

✔ 1-hour Auto Shut-Off = Safety

The Details

Our new Sunny Styler features ceramic plates with tourmaline coating for smooth gliding and even heat distribution, all while reducing thermal damage. Its built-in air vents help instantly cool your hair strands after styling to keep the damage away and boost your natural shine. Unlike other air-venting technology, the Sunny Styler has 360° air vents, making curling or straightening a breeze. 

The Sunny Styler is designed with a light tension handle and rounded edges to make styling easy. With five heat settings and an airflow toggle, styling has never been so safe and easy for your locks. 

Blo & GO! Blow-dry your hair in a fraction of time with the Speedy Blo Hair Dryer. Smooth frizz and flyaways fast using our advanced Ionic technology integrated into our ultra-lightweight, durable dryer that is built to last. Speedy Blo is a compact hair dryer perfect for customizing your blowout to your specific texture with 3 heat settings and 2 speed settings. Lock in your sleek style with the cool shot button helping to tame fluffy hair and keep it silky. Available in two colors and complete with 3 nozzles to concentrate airflow, create volume and define curls. Extend your dryer’s lifespan by routinely cleaning the lint filter under the easily removed end cap and store using the handy hanging hook. 

• Advanced ionic technology- negative ions attract positive ions helping hair to dry faster as well as sealing the hair cuticle retaining moisture for shinier, healthier hair.
• Up to 30% faster dry time
• Ultra-lightweight- Weighs just over one pound
• Compact & Durable- ideal for travel!
• Professional strength- nearly 2000 watts of power
• 3 heat settings & 2 speed settings
• Cool shot button to keep your style sleek
• 2 Concentrators & a Diffuser
• Extra-long cord length

Tame Your Mane Smoothing Brush is the solution to your tangle problems!

Do you have any of these mane concerns?

• Messy knots after sleeping
• Tangled wet hair
• Breakage while brushing

Well, Tame Your Mane is on the job! Perfect for wet or dry hair, this brush keeps your tresses glossy, smooth, and protected.

Worried about hair health? The synthetic bristles gently protect against breaking hair.

Have big, messypainful knotting after showering? Tame Your Mane expertly detangles without any painful pulling.

Treat your mane with Tame Your Mane Smoothing Brush.

The Details:

​​Tame Your Mane is an iconic synthetic, dual-length bristle brush that works on both wet or dry hair. The flexible nature of the dual bristles allow you to smooth and detangle without snagging or pulling. 

Protect your tresses and make them shine with your new favorite brush.

The Benefits:

✔ Good for wet or dry hair

✔ Detangles

✔ Shines

✔ Smoothes

✔ Defrizzes

✔ Reduces breakage

Gone are the days of needing multiple combs and brushes to care for your tresses. Tame Your Mane Smoothing Brush is designed to handle any hair texture, length, wetness-level, and styling needs.

How does it do this? Easy! Through careful testing to find the best silicone bristles in the game. 

Here’s a quote from our founder on why this development was necessary!

“After months of development, we have created the perfect sized brush with dense, synthetic dual-length bristles that can gently detangle both wet and dry hair. The silicone bristles are expertly assorted to apply tension when you need it and to bend when you don’t.”

The Easy Blo Dryer is your one-step hair dryer and volumizer! Our award-winning revolutionary styling tool has the power of a blow dryer and the structure of a volumizing and smoothing brush. 

The mixed bristles allow you to detangle and smooth in a single step, while the oval brush and rounded edges create perfectly tousled blowouts. 

Perfect for all lengths and textures, the ION generator and ceramic coating help dry hair from the inside out – think less time and, most importantly, less damage!

The Benefits

✔ Oval Brush Design = Smooth Hair

✔ Rounded Edges = High Volume and Curled Ends

✔ Lightweight = No Sore Grip

✔ 3 Heat & Speed Settings = Styling Flexibility 

✔ ION Generator = Fast Drying & Healthy Hair

✔ 1200 Watts = Powerful Air

✔ Ceramic Coating = Even Heat Distribution

✔ Cool Tips Design = Easy Guiding 

✔ Mixed Bristles = Detangling & Smoothing 

The Details

Easy Blo One-Step Hair Dryer and Volumizer delivers gorgeous volume and brilliant shine in one seamless step. 

The unique oval brush design and curved sides smooth your hair while the round edges create volume at the roots, resulting in gorgeous salon-like blowouts. We made it 20% lighter than most dryer brushes on the market (yep, we did the math) to allow for easier styling and no sore grip.

The brush has tangle-free combination bristles: the nylon pin bristles (with comfortable round tips) quickly detangle, while the tufted bristles (with boar technology) gently grip the hair to smooth and add shine.

The Easy Blo has three heat and speed settings for styling flexibility, Ionic Technology to reduce damage and drying time, and dynamic ceramic coating to evenly distribute heat.

Get hot girl summer ready with cool, effortless beach waves.

Meet our latest addition to the award-winning Babe Waves family: Babe Waves X.

Fitted with tourmaline plates and slim barrels, Babe Waves X creates perfect beach waves no matter your hair length or texture. 

Why tourmaline? Easy. It gives you:

• Shinier hair
• Smoother gliding
• Faster results

All while preventing heat damage. 

Have short hair? Not a problem. Have fine hair? Babe Waves X has got you. Whether you are island hopping or staying local, you can have big, beautiful beach waves no matter where your summer takes you.

Beach sand and salty air not included.* 

The Details:

We designed the slimmer, lightweight hair waver Babe Waves X with two barrels to make it easier to use on all hair lengths and textures. 

It features multidimensional, 1.25” tourmaline curved plates to create perfect, loose beach waves every time. The tourmaline plates generate millions of negative ions, which help heat your hair evenly, reduce static, frizz, and damage, and protect your hair cuticle. The Babe Waves X is perfect for styling without excessive heat and requires no skill to use. 

It has safety features auto shut-off after 1 hour and a temperature range between 355°F and 430°F.

Benefits:

✔ 1.25” tourmaline ceramic barrels = faster results

✔ Multidimensional curved plates = looser waves

✔ Generates millions of ions = shinier hair

✔ Three temperatures = suitable for all hair types

✔ 1-hour auto shut-off = safety

✔ Dual voltage = travel ready

✔ 360° swivel cord = easy maneuvering

✔ 2-year limited warranty = guarantee 

✔ 40-second heat up = time-saving

Fabulous hair is in your future with Color Wow Dream Coat humidity spray.

Color chemicals leave hair porous and vulnerable to humidty, moisture gets in and hair frizzes. Inspired by new textile technology, DREAM COAT covers each hair strand with an invisible waterproofing technique meant to seal, moisturize and lock in shine. An absolute must for anyone looking to fight frizzy hair or achieve Chris Appleton's signature glass hair styles.

Heat-activated polymer compresses, tightens and seals hair strands
Hair is supernaturally-sleek, smooth and silky
No build up, greasy feeling or weighing hair down
Activated by heat, results last 3–4 shampoos

“The key to fighting frizz is about controlling moisture and sealing the cuticle down as tight and smooth as possible. Unlike typical serum or oil-based humidity-fighting formulas that form a heavy coat on the hair’s surface, Dream Coat uses a groundbreaking, heat-activated polymer technology that is provides lightweight hydration. It evenly distributes onto the hair’s surface, and when heat-activated, forms an invisible, hydrophobic matrix."
-Dr Joe Cincotta, PhD and Chief Chemist at Color Wow

Trademark Beauty's Sectioning Clips are an essential piece for styling and sectioning. The pointed tip makes clean sectioning a breeze. The wide toothed grip secures large sections for all hair densities. The hinged design adjusts to bulk hair sections and won't leave a dent. These heavy-duty crocodile clips are designed for easy opening and have finger rests for easy handling. Trademark Beauty's Sectioning Clips are a must have!

• Available in packs of 6 
• Easy to open 
• Heavy-duty 
• Pointed tip 
• Great for all hair types and lengths 

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A spiral-shaped hair tie that provides strong, traceless hold and extreme comfort, now with an elegant new look.

Key benefits:
- Delicate look
- Strong grip with hair-loving, wearable comfort
- Non-soaking, and great for updos
- Gentle to prevent breakage

If you want to know more…
This hair tie’s tighter spirals provide a very delicate look, making it the perfect tool for a stylish office hairdo or for a chic evening look. It can also be worn as a fashionable bracelet. 

What else you need to know:
Modern hairdos for any occasion can now be easily and quickly done—with no need for hair clips or bobby pins. Created with artificial resin, the surface is also suited for those with allergies and neurodermatitis.

In honor of Pride month we are bringing you our limited edition EXTRAAA Glitter Pride Pack!

Includes: Red, Orange, Yellow, Green, Blue & Purple

We used ultra fine iridescent glitter that sparkles with or without KiraKira. This glitter gel comes in a fine tip applicator bottle that makes it as easy to use as it is to remove! Washes out easy with shampoo. But don't worry, It won't come out before you want it to. This fast drying formula will hold up no matter how many hair flips or pony tail spins you do.

The award-winning, internet viral sensation hair tool that has revolutionized at-home hair styling just got even bigger.  

Meet our Babe Waves Jumbo – designed to create soft bombshell waves in just a few clamps. It creates the loosest waves of our Babe Waves series and is perfect for mid to long hair lengths. 

No need to visit a salon before your red-carpet moment! Our technology is designed to deliver smooth, shiny, and crease-free results in minutes.

Benefits:

✔ 1.25 Inch Barrel = Perfect Soft, Subtle Waves

✔ 3 Barrel Design = No Skill Required

✔ Crease-Free Clamp = Natural-Looking Waves

✔ Ceramic Tourmaline = Shiny, Smooth, and Fast Results

✔ Extended Cord Length = Max Mobility

✔ Countertop Stand = Quick and Safe Access

✔ Cool Tips = Easy Handling and Maneuvering

✔ Velvet Touch Handle = Comfy Grip

✔ Digital Dial = Instant Heat Control

✔ Dual Voltage = Travel Ready

✔ Heats up to 450° = Choose Your Temp

The Details

Our Babe Waves Hair Waving Iron is a breakthrough styling technology that took the internet by storm. 

Babe Waves is a triple barrel iron with technology designed to create rippled, natural-looking, voluminous waves without the crimp or crease lines. It waves 4 inches of hair with each pass for quick and seamless results. It’s fitted with ceramic tourmaline plates to ensure the iron glides smoothly over your hair while providing even heat distribution.

Babe Waves Jumbo is the largest of the three Babe Waves sizes to create the softest waves. It’s perfect for mid to long hair lengths and is suitable for textures that can hold a curl well.

Loose, casual, and natural-looking waves – must be our Babe Waves Limited Edition! 

Mojave Face Mask is made of a miracle clay derived from the Mojave Desert! This 100% pure and natural Calcium Bentonite Clay deeply cleanses and detoxifies the skin. 

Usage:

• Spa Facial
• Treats Acne
• Refines Pores
• Deep Skin and Scalp Cleanser
• Purifier
• Oil Absorber
• Reduction of Dark Spots
• Removes Impurities
• Extracts Black Heads
• Assists with Skin Cell Renewal
• Removes Product Buildup
• Foot Soak
• Treats Insect Bites and Poison Ivy
• Can be chilled for a joint pack 
• Acne Spot Treatment and much more.. 

Ingredients:

100% Pure Natural Green Calcium Bentonite Clay

Net Wt. 1lbs

Made in USA

EXTRAAA Hair Glitter in Silver

Be EXTRAAA with Trademark's Hair Glitter! We used ultra-fine iridescent glitter that sparkles with or without KiraKira. This glitter gel comes in a fine tip applicator bottle that makes it as easy to use as it is to remove! Washes out easy with shampoo. But don't worry, It won't come out before you want it to. This fast-drying formula will hold up no matter how many hair flips or pony tail spins you do.

EXTRAAA Hair Glitter in Blue 

Be EXTRAAA with Trademark Beauty's Hair Glitter! We used ultra-fine iridescent glitter that sparkles with or without KiraKira. This glitter gel comes in a fine tip applicator bottle that makes it as easy to use as it is to remove! Washes out easy with shampoo. But don't worry, It won't come out before you want it to. This fast-drying formula will hold up no matter how many hair flips or pony tail spins you do.

Mojave Face Mask is made of a miracle clay derived from the Mojave Desert! This 100% pure and natural Calcium Bentonite Clay deeply cleanses and detoxifies the skin. 

Usage:

• Spa Facial
• Treats Acne
• Refines Pores
• Deep Skin and Scalp Cleanser
• Purifier
• Oil Absorber
• Reduction of Dark Spots
• Removes Impurities
• Extracts Black Heads
• Assists with Skin Cell Renewal
• Removes Product Buildup
• Foot Soak
• Treats Insect Bites and Poison Ivy
• Can be chilled for a joint pack 
• Acne Spot Treatment and much more.. 

Ingredients:

100% Pure Natural Green Calcium Bentonite Clay

Net Wt. 1lbs

Made in USA